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Toronto, Ontario, Canada
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Toronto, Ontario, Canada
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Recent projects
Blogging
Our company advertises thousands of products online. We want to create a blog to strengthen our marketing. We would like to collaborate with students to create blog posts that drive more traffic to our website. This will involve several different steps for the students, including: Familiarizing themselves with our goals, target market, products and services. Recommending topics for our blog posts. Drafting blog posts relevant to our business. Revising blog posts based on feedback. Bonus steps in the process would also include: Recommending ways to market our blog.
Developing an Up-Sell Product
We want you to help us develop a new product that will appeal to our target customer, which we can offer as an up-sell to our existing product(s). To accomplish this, we believe you should focus on: Conducting customer interviews to understand purchase decisions and needs. Defining customer segments that we could target. Brainstorming potential product ideas. Developing marketing messaging and sales strategy for the new product. We hope this new product will increase revenue and grow our customer lifetime value.
Sponsorship Proposal for Supporting BIPOC Communities
The main goal for the project is to create a proposal that will attract companies to sponsor events focused on supporting BIPOC communities, particularly aimed at providing lower barrier experiences for BIPOC women and nonbinary folks. The proposal should outline the benefits of sponsoring these events and how it aligns with the company's mission and values. This will involve several different steps for the students, including: - Researching and understanding the mission and values of Undercover Consulting. - Gathering data and information on the events organized by the mindfulness and yoga facilitator. - Creating a comprehensive proposal outlining the benefits of sponsoring the events and how it supports BIPOC communities. - Developing a strategy to approach potential sponsors and pitch the proposal effectively.
Mindfulness Course for Black Women
The main goal for the project is to design a mindfulness course specifically tailored for black women, incorporating meditation and relaxation techniques that are culturally relevant. The course should address the unique stressors and challenges faced by black women and provide practical tools for managing them.