Blogging

Closed
Undercover Consulting
Toronto, Ontario, Canada
Founder
(1)
3
Project
Academic experience or paid work
60 hours per learner
Learner
Toronto, Ontario, Canada
Intermediate level

Project scope

Categories
Creative writing Media
Skills
target market blog posts marketing
Details

Our company advertises thousands of products online. We want to create a blog to strengthen our marketing.

We would like to collaborate with students to create blog posts that drive more traffic to our website.

This will involve several different steps for the students, including:

  • Familiarizing themselves with our goals, target market, products and services.
  • Recommending topics for our blog posts.
  • Drafting blog posts relevant to our business.
  • Revising blog posts based on feedback.

Bonus steps in the process would also include:

  • Recommending ways to market our blog.
Deliverables

By the end of the project, students should demonstrate:

  • Familiarity with our goals, target market, products and services, specifically within health and wellness services
  • Recommendation of blog post topics specifically around health and wellness clinics
  • Drafts for relevant blog posts
  • Revisions of blog posts

Bonus steps would include:

  • Recommending blog marketing strategies

Final deliverables should include

  • 6 Blog posts, 800 words each
Mentorship

Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:

  • Our goals, target market, products and services
  • Input on choices, problems or anything else the students might encounter.
  • access to our SEO keyword bank
  • guides on how to write strong blog posts


About the company

Company
Toronto, Ontario, Canada
0 - 1 employees
Business services, Hospital, health, wellness & medical

We are a full-service health and wellness consulting company based in Toronto. With Undercover, clinics and independent wellness practitioners can realize their revenue dreams.