Social Media Marketing for MyRide901

The main goal for the project is to assist MyRide901, a vehicle management app company, in advertising their mobile app and expanding their market share. This will involve several different steps for the students, including: - Creating a social media marketing plan to increase brand awareness and user engagement. - Developing and implementing social media campaigns to promote the app's features and benefits. - Analyzing and optimizing social media performance through data and analytics. - Create compelling content for social media platforms. Developing promotional materials such as videos, flyers, and posters.   - Identifying potential partnerships and sponsorships.   - Creating a customer loyalty program. - Engaging with the app's user community to gather feedback and testimonials for marketing purposes.

Mobile App Data Analytics Project

We are looking for learners to help analyze our mobile app datasets to draw helpful insights. From this analysis, we hope to gain insights that will will drive our product roadmap. These insights will be directly related to business outcomes and help us shape how we need to evolve our business in the future.   The scope includes assessing existing and proposed data sources / datasets against Key Performance Indicators to establish current state and gaps; and implement analysis solutions to address gaps.   Learners will benefit from experience working with a mobile app team to learn about the KPIs and data sources--such as Google Play, The Apple App Store, Google Firebase/Analytics, and relevant to the mobile app industry; and the data  

MyRide901 Access and Usability Inititiative

Objective The objective of this project is to expand MyRide901 user interface options and enhance mobile app usability by implementing a Web App version of MyRide901 and refreshing the MyRide901 Mobile App UX/UI per existing/available UX/UI analysis/recommendations/prototypes such that the Web App and refreshed Mobile App are available for download by MyRide901 users by December 20, 2023.   User Stories 1.        As a mechanic with a MyRide901 account, I want to have the option of interacting with MyRide901 from my computer desktop so that I can access/update shared service events from the same environment that I use for all my other customer & admin work. 2.    As a vehicle owner with a MyRide901 account, I want to interact with MyRide901 from my computer desktop so that I have the flexibility to access/update shared service events from the same environment that I use for other apps. 3.    As a MyRide901Mobile App User, I want to use existing features via a more intuitive user interface so that I can get maximum value from the app with minimal time investment.