Virtual Internship Sales/Marketing/Building Startup
Project scope
Categories
Operations Project management Leadership Product or service launch Marketing strategySkills
target market operational efficiency value propositions business acumen microsoft teams market segmentation collaborative software sales prospecting communication content developmentOur organization is able to offer avirtual internship opportunity for 1 marketing student. We are looking for a student who wants to gain real marketing experience helping a startup at the ground level. We are offering post-internship employment and partnership to any candidate that excels in our culture and results.
The primary focus for the student will be:
- Prospecting Strategy - Evaluate our current customer base and make recommendations for further market penetration; assess our current outreach process and develop and implement targeted prospecting; review our prospect messaging, make improvement recommendations, and create new outreach content. Also help create and map the buyers journey from the ground up.
- Strategic Social Media Marketing - Conduct an audit of our current social media presence and/or other current communication channel(s); develop and implement strategies for improving our online presence and increasing engagement; create a content calendar; creating useable social media and blog posts.
Other secondary experience opportunities include:
- Branding - Conduct a full competitive landscape assessment; define our organization's brand and core value proposition; identify opportunities and threats facing our brand; assess where and how to improve our brand's presence and differentiate from our competitors.
- Marketing Communications - Recommend changes to advertising and PR materials and help creating an integrated marketing campaigns.
- Market Research - Investigate our competitive landscape or that of our clients. Duties can include performing market segmentation to identify the ideal target market for (new or existing product or service); develop a pricing strategy; identify expansion opportunities; identify key messaging for our firm and our clients.
Our goal at the end of this experience is:
- Prospecting Strategy - For the student to help us implement better prospecting that increases conversion rates and boost our sales team's performance. The student will help in the design, hiring, and training of the sales team. Note we do already have a training, but enhancements are needed.
- Strategic Social Media Marketing - For the student to help us improve our online presence, reach more customers, and effectively promote our brand through compelling content.
- Public Relations - For the student to help us effectively communicate our brand's story and mission to a broad audience.
Other duties the student may complete could include:
- Helping with the recruitment of freelancers for projects.
- Helping to build SOPs (Standard Operating Proceedures)
- Content development, including social posts, blog posts, LinkedIn articles, and website copy.
- Contributing ideas that help grow our business awareness and operational efficiency.
We will plan to communicate with our virtual intern using these communication tools:
- Microsoft Teams is our primary collaboration tool and allows video and voice call. Most often communication occurs via text chat, voice memos, or screen recordings. Meetings together do occur, video is optional.
Student's primary contact: Andrew Cordova-Andrews, Co-Founder and Executive Strategy Consultant
Secondary contact: Adam Leos, Executive Engagement Consultant
About the company
We are a transformative consulting firm that is seeking to change society for the better. HybridHELIX seeks to become a #ChangeTank. #ChangeTank companies operate as a B-Corp with an enhanced organizational structure designed to empower team members, reduce corruption, and benefit society by tackling a social issue in an innovative way. We are looking for people who believe in what humanity is capable of and want to leave this planet in a better condition than we found it. In time we will use our B-Corp social funding to help incubate other B-Corps and grow the newest generation of entrepreneurs. Together, we will help empower society to tackle the biggest social issues of our time, including climate change, homelessness, and animal welfare.
We offer our clients a wide range of marketing services and project management assistance. We are pre-seed but are bootstrapping our startup through our service offerings.