Marketing Intern - Grow a Facebook Group
Project scope
Categories
Digital marketing Social media marketingSkills
media management marketing social media content relationship building researchWe’re looking for a student to help us source, curate, develop, and post the content implementing strategies to increase awareness and nurture engagement in our facebook group. We are a health care company in the elder care space, looking to help families find caregivers. This project needs someone who is willing to help caregivers find meaningful work, share resources in the group and build trust amongst families and health care workers. Someone who is willing to engage and ask questions that could help grow our business by providing this group with the right tools.
Based on our goals, we are looking for the student to work on the following:
- Content Calendar Curation: timely deployment of all our social media content to drive maximum traffic to our site
- Social Media Management: overseeing the facebook groups that we own and keeping them up-to-date
- Content Development and light research of relevant topics around elder care
- Other marketing-related tasks
Students will work closely with the primary project manager who is supervising and available for questions. This will also include occasional progress meetings where adjustments to the students' tasks and duties can be made if necessary. I will also give you a scripted guide on communicating within the group, a library of terms and assist with marketing strategy.
About the company
Healthcare delivery in Canada is moving to the home and the system isn't equipped to handle it. Personal care workers are underpaid, go into homes unaware of the client needs and cite leaving their jobs due to a lack of autonomy. For care seekers, finding home care for loved ones is stressful, managing payments is difficult and care is hard to coordinate.
Gia Health connects pre-screened, curated home caregivers to home careseekers, manage billing and insurance payments and coordinate care based on individual needs. **We are currently operating in stealth mode**