New Product Marketing

Closed
SB Uniform & Co.
Markham, Ontario, Canada
SS
Salman S He / Him
Cold Email/Marketing
(107)
4
Preferred learners
  • Anywhere
  • Academic experience or paid work
Categories
Market research Market expansion Product or service launch
Skills
marketing strategies marketing materials marketing target market promotional materials research new product development
Project scope
What is the main goal for this project?

Our company advertises thousands of products online. We would like to revamp our marketing as we have recently developed a new product.

Together with our marketing team, we would like students to design new promotional material for this new product. Based on our insights and additional research, students will develop promotional marketing materials for our existing media and make recommendations on alternative media to consider.

This will involve several different steps for the students, including:

  • Familiarizing themselves with our target market, products and services.
  • Assessing our existing marketing strategy and efforts.
  • Recommending marketing tactics to promote our new product such as exclusive previews and introductory offers.
  • Designing promotional material for various media.
  • Making multiple versions of marketing materials and testing them for comparison.
What tasks will learners need to complete to achieve the project goal?

By the end of the project, students should demonstrate:

  • Familiarity with our target market, products and services
  • Assessment of our marketing strategy
  • Recommendation of marketing tactics
  • Design of promotional material

Bonus steps would include:

  • Creating and testing marketing materials

Final deliverables should include

  • A final report.
  • A 10-minute presentation.
About the company

we specialize in crafting custom jerseys for sporting leagues and teams. Established in 2021 by two friends with a shared vision, we saw the need for affordable and quality jerseys in the sporting industry. With our skills and experience, we design and create perfect jerseys that make you look good and play better.

Our dedicated team of designers ensures that each jersey we create is of the highest quality, using top-notch materials and state-of-the-art printing techniques. We offer a wide range of customization options, from colors and logos to names and numbers, allowing you to create a unique look.

At SB Uniform & Co., exceptional customer service is our pride. We work closely with you to bring your vision to life and ensure your complete satisfaction. Our reputation for exceptional craftsmanship and customer service has made us the go-to destination for all your jersey needs.