Virtual Internship Opportunity: Market Research

Closed
CaniBrands
Mississauga, Ontario, Canada
VP of Marketing
(1)
3
Project
Academic experience
120 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Communications Market research Marketing strategy
Skills
sales prospecting communication content development blog posts marketing market penetration social media marketing research auditing
Details

Our organization is able to offer a virtual internship opportunity for 3 marketing students or teams.

Our goal at the end of this experience is:

  • Strategic Social Media Marketing - Conduct an audit of our current social media presence and/or other current communication channel(s); develop and implement strategies for improving our online presence and increasing engagement; create a content calendar; creating useable social media and blog posts.
  • Market Research - Investigate marketplaces and options for CaniBrands to list its products
  • Prospecting Strategy - Evaluate our current customer base and make recommendations for further market penetration; assess our current outreach process and develop and implement targeted prospecting; review our prospect messaging, make improvement recommendations, and create new outreach content.

Other duties the student may complete could include:

  • Content development, including social posts, blog posts, LinkedIn articles, and website copy.

We will plan to communicate with our virtual intern(s) using these communication tools: Riipen messaging, email, phone, video chat

Deliverables
No deliverables exist for this project.
Mentorship

CaniBrands will provide guidance and support throughout the internship with either daily or weekly touchpoints depending on the preference of the student.

About the company

Company
Mississauga, Ontario, Canada
11 - 50 employees
Consumer goods & services

CaniBrands and Cani-Wellness are supplement companies with four distinct brands that help improve energy and focus, recovery, stress and anxiety and sleep. The products are used by dozens of active NHL hockey players and are represented by 5x Olympian Dara Torres, who serves as the company's Chief Wellness Officer.

For more information, visit www.Cani-wellness.com