Website Redesign for a Health Tech Startup

Closed
Consoul
Toronto, Ontario, Canada
Cindy Diogo
Cindy Diogo She / Her
CEO
(9)
4
Preferred learners
  • Anywhere
  • Academic experience
Categories
Website development
Skills
target audience value propositions web development tools wireframing user research usability web design brand identity
Project scope
What is the main goal for this project?

The main goal for the project is to redesign Consoul's startup website to better reflect the company's unique value proposition and provide a more user-friendly experience for caregivers. This will involve several different steps for the learners, including:


- Understanding Consoul's brand identity, mission, and target audience.


- Conducting user research to identify pain points and areas for improvement on the current website.


- Creating wireframes and design mockups for the new website.


- Developing and implementing the new website design using appropriate web development tools.


- Testing the new website for usability and functionality.


- Launching the redesigned website and providing documentation for future maintenance.


What tasks will learners need to complete to achieve the project goal?


By the end of the project, learners should complete the following tasks:


- A comprehensive analysis of Consoul's brand identity and target audience.


- User research findings and a report on areas for improvement on the current website.


- Wireframes, design mockups, and a final design for the new website.


- A fully functional and tested redesigned website.


- Documentation for the new website design and maintenance instructions.



Final deliverables:


- A presentation showcasing the design process and user research findings.


- The redesigned website with all source materials and documentation.


Supported causes
Good health and well-being
About the company

Consoul is a digital wellness platform that provides caregivers with resources and support to prevent burnout.

Consoul's unique value proposition lies in its innovative approach to providing personalized support for caregivers. Through our platform, caregivers have access to a marketplace of services, connect with social support and access a library of resources tailored to their specific caregiving situation.

Consoul's product is built on the foundation of trust, privacy, and convenience, offering caregivers a safe and reliable way to get the support they need.