Market Research

Closed
Powell Manufactory Inc
Vancouver, British Columbia, Canada
Andy Hnatyshyn
Owner
(2)
3
Preferred learners
  • Canada
  • Academic experience
Categories
Market research Customer segmentation Product or service launch
Skills
target market revenue stream market research research
Project scope
What is the main goal for this project?

**This project is only being presented to students in the Level Up program for which the grant will be provided. **

We want to better understand our target market and audience as well as the overall market so we can uniquely position ourselves within our industry.

The research will include:

  • Target market research
  • Industry size and market potential
  • Competitive landscape
  • Strategic positioning of our brand
  • Research into other potential revenue streams that could be pursued by the company.
  • Compiling information related to the jewellery industry.

What tasks will learners need to complete to achieve the project goal?

We hope to gain a comprehensive understanding of how we can better serve our customers. We would like recommendations on how to improve our positioning, brand, and products and services.

Research competitors using publicly available databases

Research general information regarding the jewellery business.

About the company

Powell Manufactory has been created to serve jewellery designers and consumers by providing on demand jewellery production services.