Marketing Material Development

Closed
EngKidz
Langley, British Columbia, Canada
AK
Owner
2
Preferred learners
  • Canada
  • Academic experience
Categories
Communications Marketing strategy Education
Skills
canva (software) infographics marketing materials marketing teamwork innovation digital marketing social media research camtasia studio
Project scope
What is the main goal for this project?

PROJECT DESCRIPTION/DESCRIPTION DU PROJET:

EngKidz is looking to develop marketing material to increase sign-ups for our STEM programs. We are looking for students who can create effective marketing campaigns on various platforms. EngKidz provides innovative hands-on virtual and in-person STEM programs for elementary school age kids, and we need to reach parents, teachers and recreations centers etc. Students would enjoy the wide range of platforms they will get exposure to while developing marketing material and strategies for an exciting business concept.

KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET:

  • Create digital marketing materials for blog, social media, and website
  • Create print marketing materials (Flyers and/ or Infographics)
  • Target Parents, Teachers, Institutions (recreation centers and schools).
  • Use Canva, Camtasia and other platforms

IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:*

  • Project team will comprise of 2 students working 70 hours for 7 weeks.
  • Students will need to work in a team, perform research, and develop the right marketing material for the target audience.
  • Core skills: Teamwork, Innovation, Communication

FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET:

About the company

EngKidz is founded by local BC engineers with the goal to inspire the next generation of innovators, doers and makers of British Columbia. Our classes and programs are closely aligned with the BC Science curriculum and have been designed to supplement in-person, remote and distance school learning.