Content Schedule and Website Content Delivery
Project scope
Categories
Communications Market research Marketing strategy Information technologySkills
branding digital marketing competitive analysis marketing strategy researchAs part of that expansion, Petra Mayer Consulting will be launching a new website in March 2020. Building on that website, we need to expand our content in a strategic way. This means that content is positioned to promote the Great Place To Work Services and the services provided by Petra Mayer and her associates. It needs to result in improved Search Engine Optimization and link building as well as creating meaningful content in a consistent way.
We believe this project could include:
- Assessing our industry’s landscapes and competitor websites.
- Developing an SEO Strategy through keyword research on documentation of updates required on the website and new content to be created
- Developing a 12-month content plan for the creation of blog content, enhanced web page content, downloads and white papers and Social Media activities
- Creation of minimum of 4 content pieces for the website according to the plan with relevant social media content
- Implementation of those content pieces can be either included in the project or handled by Petra Mayer Consulting.
About the company
At Petra Mayer & Associates Consulting, we help you with customized and effective training services so our clients can increase productivity and scalability by offering engaging learning solutions.
We see ourselves as partners of our clients and work with them over longer timeframes and multiple projects. This may open our systems up to more vulnerability as we use client systems.
While we are a company of one, we do work with contractors who are entrepreneurs in their own rights. That is another potential area of vulnerability.
We need to protect our own systems and that of our clients.