SEO Optimization and Social Media Management for 1000towns.ca
Project scope
Categories
Market research Marketing strategySkills
search engine optimization digital marketing keyword research social media content social media management social media marketing social media wordpressPositions available: 2-3
1000towns.ca website is built on WordPress. It was launched three years ago.
Our team is looking for social media marketing wizards who can help us drive more traffic and improve our SEO positioning. The primary project requirements include:
- Keyword analysis to determine relevant search terms to our organization
- A strategy document to outline:
- Search Engine Optimization (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords
- Social media requirements to increase the number of followers/likes and share
- Content Calendar Execution: Timely deployment of all our social media content to drive maximum traffic to our site
- Creating engaging content for prominent media websites
- Working with tools and programs such as Facebook and Instagram.
We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to help us increase our social media presence and searchability.
This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.
Regular meetings with company's CEO
About the company
1000 Towns of Canada is a digital platform connecting Canadian small town communities and travellers.