MentorEase Market Research: Eastern Europe

Closed
Gil Katz
DIrector of Operations, MentorEase
(5)
3
Preferred learners
  • Anywhere
  • Academic experience
Categories
Market research Product or service launch Sales strategy Marketing strategy
Skills
research mentorship market research
Project scope
What is the main goal for this project?

MentorEase is a mentoring software that helps manage mentoring programs (https://www.mentorease.com).

In this project we will research the potential for mentoring software in Eastern Europe in 3 areas:

* Corporate HR - senior employees mentoring junior employees

* Universities - alumni mentoring graduating students and students mentoring new students

* Industry Associations - senior professionals mentoring people new to the industry

Also looking for potential resellers of MentorEase in those markets (who can sell it along their current products - complementary businesses).

About the company

MentorEase is an affordable Mentoring Software solution that helps manage mentoring programs. It help Mentoring Program Managers by:
1. Automating the mentor-mentee matching process
2. Providing a structured process for the mentoring activities
3. Management tools and reports

We work with mentoring programs at various industry sectors:
* Higher Education - https://www.mentorease.com/higher-education
* Industry Associations - https://www.mentorease.com/industry-associations
* Corporate HR, Training & Education Initiatives - https://www.mentorease.com/corporate-hr-education-training
* Sales Mentoring - https://www.mentorease.com/sales-mentoring
* Startup Accelerators - https://www.mentorease.com/startup-accelerators
* Healthcare Peer Mentoring - https://www.mentorease.com/health-peer-support-mentoring

The goal of this project is to help define the best structured process for getting both mentor and mentee value from their mentoring program experience.