#3 - Digital Corporate and Product Strategy

Closed
Valemount Consulting
Toronto, Ontario, Canada
Project
Academic experience
120 hours per learner
Learner
Canada
Advanced level

Project scope

Categories
Advertising Lead generation Marketing strategy Website development
Skills
brand strategy research writing microsoft powerpoint
Details

Valemount is working with a confidential client to update their Digital Corporate and Brand Strategy. We are interested in technology, analytics and business skills to help do the external research and internal research to define and share this strategy and corresponding roadmap.


Students should be prepared to:

  • Do external 3rd party research from sites like Gartner
  • Create summary PowerPoint slides to show results of survey
  • Develop business and technology capability models
  • Define overall business and technology roadmaps
  • Overall write formal reports presented to executives
Deliverables

A business capability model. External 3rd party research and client interviews. Writing formal digital corporate and brand strategy deliverables and related roadmaps.



Mentorship

Students will connect directly with the employer for mentorship and supervision throughout the project. We can use collaborative tools, including microsoft Teams or zoom for teleconferencing. We can use an agile development methodology and toolset (e.g., basecamp or Jira or other) to manage stories and epics.

About the company

Company
Toronto, Ontario, Canada
2 - 10 employees
Banking & finance, It & computing

Valemount's principals bring collectively over 50-years of experience and domain knowledge in business, technology & risk advisory. We work with organizations of all sizes - from global to startup - across financial services, insurance & others sectors, to help them reach the peak of their potential across all domains required for success.

Our approach rests on helping our clients to pursue the right strategy, design their business operations in a way harnesses technology for end-to-end data integration & workflow automation, and layers in the right controls to manage their risk exposure in a sustained fashion.

Our passion covers not just emerging technologies such as Blockchain, AI, etc., but how these can be deployed to help our clients achieve success - and make the world a better place.