The main goal for the project is to enhance EHASE's brand presence and engagement online, and to connect businesses with influencers in order to drive the platform's growth and lead in AI-powered influencer marketing.

This will involve several different steps for the interns, including:

- Creating and editing compelling content for social media and website.

- Managing community interactions and engagement.

Responsibilities:

• Social Media Strategy & Engagement: Develop and execute a comprehensive social media strategy to promote our innovative work, grow our audience, and encourage community interaction. Aim for organic growth across platforms.
• Content Creation: Produce and distribute compelling, original content across various social media platforms (Instagram, X, LinkedIn, Tik Tok , Facebook), with a focus on driving engagement and narrating our project stories. Ensure a consistent output of 4 pieces of content per platform per day, allowing for content repurposing across platforms.
• Blog Post Writing: Craft 30 engaging blog posts throughout the internship duration, sharing insights, updates, and stories about our AI-driven projects and their impact on the industry.
• Community Management: Actively manage community interactions by responding to comments and messages, fostering a positive discussion environment, and maintaining satisfactory engagement with the community.
• Trend Analysis & Content Optimization: Stay abreast of the latest social media trends, using insights to create potentially viral content. Analyze social media metrics to understand community behaviour and adapt content strategies accordingly.
• Collaboration & Visual Asset Creation: Work closely with the project team to visualize and communicate the essence of our technology. Create visual assets, including photography and video content, for social media use.
• Content Calendar & Competitive Analysis: Contribute to the development and management of a social media content calendar. Conduct environmental scans and competitive analyses to stay competitive and innovative.
• Reputation & Trend Monitoring: Use technology to monitor online communities and identify content that may pose reputational risks or capture emerging trends.

Deliverables:

• Generate up to 2 pieces of content per platform daily, with flexibility in content repurposing.
• Achieve measurable growth in the community of followers across all platforms.
• Maintain satisfactory levels of engagement with the community, fostering a vibrant and positive online atmosphere.
• Edit  and publish  up to 45 blog posts over the course of the internship, providing valuable content to our

WHAT TASKS WILL STUDENTS NEED TO COMPLETE TO ACHIEVE THE PROJECT GOAL?

By the end of the project, interns should complete the following tasks:

- Compelling content created and shared on social media platforms.

- Increased engagement and interaction with the EHASE community

Final deliverables should include:

- A report detailing the social media strategy and its outcomes.

- A portfolio of compelling content created for EHASE's social media platforms.