Web Design Campaign

MMC 6936
Closed
University of Florida
Gainesville, Florida, United States
Instructor
(5)
3
Timeline
  • August 20, 2017
    Experience start
  • September 4, 2017
    Project Scope Meeting
  • December 4, 2017
    Experience end
Experience
1 projects wanted
Dates set by experience
Preferred companies
Anywhere
Any company type
Any industries
Categories
Communications Marketing strategy
Skills
branding graphic design responsive design situation analysis research
Learner goals and capabilities

Give your organization a new look - students work to build you a responsive website and create branding material to use in marketing campaigns.

Learners
Any level
12 learners
Project
50 hours per learner
Learners self-assign
Individual projects
Expected outcomes and deliverables

Student teams will develop research, branding and web tools for a client. Deliverables will include:

  • Situation Analysis
  • Logo Design Proposal
  • Branding Guide
  • Communication Designs (ex. letterhead, business cards, etc.)
  • Fully Functioning Responsive Website
  • Campaign Book

The student teams will pitch their campaign ideas to the client at the end of the semester. The client can then select a winner and opt to utilize that design work.

Project timeline
  • August 20, 2017
    Experience start
  • September 4, 2017
    Project Scope Meeting
  • December 4, 2017
    Experience end
Project Examples

In this project a class of (12) Master's level students will work a combined total of 600 hours to provide a fully functioning responsive website for your organization. Through research and client feedback channels they will construct a new home for your organization online.

Students will also redesign an existing logo or create a new logo, develop branding materials and provide research to the client.

Project examples include, but are not limited to:

  • Nonprofit website
  • Website for startup companies
  • Website for service business
  • Website for hotels/restaurants with reservation 
Companies must answer the following questions to submit a match request to this experience:

Submit all content - text, photos, announcements - at the start of the project period.

Be available for student questions and clarifications including a design consultation