Fall 2021 Business Consulting Capstone

BUSM6180
Closed
Kwantlen Polytechnic University (KPU)
Surrey, British Columbia, Canada
Marcelo Machado, Ph.D.
Department Chair
(2)
3
Timeline
  • September 2, 2021
    Experience start
  • October 6, 2021
    Project Scope Meeting
  • October 28, 2021
    Project Status Review
  • December 11, 2021
    Experience end
Experience
4 projects wanted
Dates set by experience
Preferred companies
Anywhere
Any
Any industries

Experience scope

Categories
Information technology Operations Project management Product or service launch Marketing strategy
Skills
business consulting business strategy marketing strategy research
Learner goals and capabilities

What business, marketing, organizational, or management improvements can you implement to help you achieve your business goals? In this capstone project, students will help you develop a solution for a business-related opportunity you may be facing.

Beginning in September, teams of students will spend 13 weeks working with your organization to support you with achieving your key business objectives by developing a recommended plan of action.

Learners

Learners
Graduate
Any level
30 learners
Project
30 hours per learner
Learners self-assign
Teams of 4
Expected outcomes and deliverables

The final project deliverable will include:

  1. An in-depth analysis and recommendations
  2. A 15 minutes presentation summarizing analysis and recommendations
Project timeline
  • September 2, 2021
    Experience start
  • October 6, 2021
    Project Scope Meeting
  • October 28, 2021
    Project Status Review
  • December 11, 2021
    Experience end

Project Examples

Requirements

Your business will provide the students with an area of focus and your goals for the project, and the students will include an in-depth needs analysis (based on the area of focus) and a detailed diagnose of opportunities for improvement. The students will also provide multi-perspective recommendations with practical considerations, an implementation plan, and a feasibility analysis. If requested, the final report will be complemented by a face-to-face presentation.

Recommended areas of focus:

  • Digital Transformation
  • Innovation and Entrepreneurship
  • Internationalization / Marketing Strategy
  • Sustainability
  • Operations

Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

Review and feedback on the final report submission.

Access to information to complete the project (if requested, a non-disclosure assignment will be signed by students and faculty).

One contact person to communicate with one team of students (4 students) assigned to the project. Typical engagement is a weekly meeting that can be virtual.

Be available for a quick phone call with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course.

Be available to attend final presentations either in-person or virtual.